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Cryptic Calligraphy to Resist a Digital-Only Landscape
Jana Federov aka Xuli, is a Hamburg based freelance artist specialising in anything that involves le...
Fempire 13 Jun 2018

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Artist, Hamburg

Jana Federov aka Xuli, is a Hamburg based freelance artist specialising in anything that involves letters – from experimental calligraphy to hand-painted Japanese murals.

In this current digital world where tech plays such a crucial role, Xuli believes that handmade crafts stand out as a powerful method to create something meaningful and long-lasting. Following this idea, her work starts always with a sheet of paper and a pen and with clients from Adidas to Fresh and Toyota to Chefkoch, she seems to be doing the perfectly right thing.

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In the art world currently I find most exciting that…
typography and lettering is moving more and more into the focus of serious artplatforms

Number of unanswered mails in your account today…
: D none. Today was my mail answering day.

Perfect working outfit…
Definitely a track suit

Your everyday online art read is…
I love @martinez.gallery on instagram. And all the artists I follow on Insta. So you could say Instagram is my everyday art read.

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Most ridiculous thing you ever bought…
a phonecase with a selfie light that is USB rechargeable and that makes my phone twice as thick

This song brings you in a good mood straight away…
Definitely I am so excited The pointer Sisters. 80`s movie hits never-ending love.

Favourite art x brand collaboration…
Fritz cola and the agency Rocket and Wink from Hamburg are for me the best example how this this kind of fusion can work.

You first post on Instagram…
Hmm not sure, guess it was the classic hey take a look at my new sneakers Pic

Favourite hashtag…
#xulididit

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Your art world muses…
I dont have THE muse.  I would say what inspires me is a combination of all the artists I like and the people I am surrounded with

Describe yourself with three emojis…
???

Art world gent I would love to have lunch with
Marilyn Manson

Artist(s) we should have on our watch list is/are…
@m_i_r_u_e_l, @supernachoetattoo,  @peterphobia, @paul_waak, @82eliote

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Instagram: xuli_w
Photos via Jana Federov aka Xuli

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