Let’s be honest, half of the time we only go to galleries and museums to get some good content for the gram. Rocking up in our favourite outfits, we go up to the most colourful artwork, pose while our BFF snaps a pic, and walk swiftly out of the gallery and into a coffee shop to grab a cappuccino while we decide which filter to use. But, it often isn’t as easy as all that to get a good photograph for our social media feeds. So, here are some tips for securing that top content!
Think Before You Leave The House
What are you wearing? Will it look good on Instagram? If not, go change. Now, where’s your phone? Is it charged? Do you have a back-up charger? Preparation is key! You don’t want to get to the gallery and realise your camera is dead.
Check The Time
Certain times of day are better for getting papped. If you attend the gallery on a Saturday afternoon, it’s likely that you’re going to have to wait a while for people to stop viewing your chosen artwork, and you’ll more than likely have to be quick. If you can, visit your location of choice during the week, or early in the morning, you’ll be less likely to be disturbed.
Choose Your Friends Wisely
So, selfies at museums are a thing, but they’re not necessarily the cutest pics. Make sure whoever you bring with you knows how to take a good photograph, you can even prep them before you go, just make sure you buy them a coffee or lunch after to say thank you.
Check Your Angles
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#Repost from the Museum of Fine Arts in Leipzig @mdbkleipzig where 3 of my paintings are currently on show. ???? . @mdbkleipzig – ‘The British painter @oli.epp coined the concept of Post-Digital Pop in 2017. “I was working within terms that ring true with Pop Art, with the bold clear-cut colors of advertising and consumer culture. Post-Digital Pop acknowledges the context of working within a culture that has been fundamentally changed by screens and social media.” Epp brings together Pop Art and Post-Internet Art on his canvases, thereby establishing a link between consumerism and Internet culture. On Instagram, a painting has to work within the confines of a small square, and for that reason, Post-Digital Pop places its bet on vivid colors, clarity of composition, and ease of comprehension. . Epp’s paintings speak of yearnings and chasms in the digital age. The coolness of his figures is simultaneously attractive and repulsive. With their overly long and overstretched extremities, they occupy a position somewhere between worm, human being, and a lump of flesh. They wear earplugs that connect them with the world and isolate them from their immediate surroundings. They are addicted to stimulants (tobacco), consumption (fashion), and communication (Apple). Epp paints protagonists of a superficial society for which he creates the colorful surface. He works with an airbrush gun, producing clear contours and broad fields of color. His figures are as smooth as the digital devices on which they are probably first seen. The compositions are so perspicuous, and the narratives so easily comprehensible, because it needs to click when followers scroll through their feeds; otherwise, they will not tap twice for a like. Then it is up to the viewers to decide whether they want to regard these paintings as an affirmation or a critique of the digital age.’ . LINK IN BIO. ART AFTER SOCIAL MEDIA (curated by @anika) shows how the production and reception of art is changing in the age of social media. It’s on view until March 15, 2020. Funded by #kulturstiftungdesbundes. . . Photo: @onetouchnilsone #oliepp #mdbkleipzig #mdbk #thisisleipzig #postdigitalpop #contemporaryart #linkinbio
Make sure the camera has your whole body in view, you didn’t wear your best outfit for no reason did you? Now, check that whoever’s photographing you isn’t holding the phone too high, or isn’t angling it downwards. It’s best to shoot from below and aim upwards, this way you’ll look taller, and it’s much more flattering.
Think About Where You’re Going
Often, commercial gallery spaces have the best lighting for photographic purposes. While large museums and institutions do display masterpieces, the walls are usually wallpapered in rich dark colours with low lighting, meaning that no matter how good the photographer, or how bomb your outfit is, it’s going to be difficult to get a good picture. Commercial galleries however, are usually painted completely in white with strong lighting, meaning your snap is sure to be perfect.
Suss Out The Gallery Assistants
Sometimes, you’re going to make gallery trips on your own. If the invigilators look friendly, it’s totally fine to ask them to take a pic (who hasn’t done this)! Equally, there are sometimes prickly fellows who don’t like you taking photos at all. It’s often best to ask if it’s OK before daring to reveal your iPhone at all.
Make Friends With Artists
If you have pals who are artists, you can always turn the studio visit into a photo opp. Not many people get to visit artists personally, so you’ll secure a picture that very few others will be able to replicate!
Text Lizzy Vartanian