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Interview With Augusta Alexander
Discover the Artistic Journey of This Artist Through Catwalks and Brush Strokes
Feature 28 Oct 2023

Born and raised in Vienna, Austria, Augusta Alexander has been passionate about art and painting since childhood.

Along with his modeling career, he also began to nurture his artistic side, crafting a unique and appealing series that merged his fascination with human body forms with a vivid array of colors in his abstract works.

We chatted with this incredible artist on the occasion of his first solo show, “Emotional Anatomy” at Serene Gallery in Lugano, Switzerland.

Installation view of “Emotional Anatomy”, solo show of Augusta Alexander, Serene Gallery, Lugano. Photo by Sofia Guzzo

What motivated you to become an artist, and what drew you to it?
I have loved painting since I was a child. My educational path took a technical turn, but I quickly realized that something was missing in my life, and painting was something I could never let go. Through my modeling career and the connection with a world full of creativity, it became clear to me that what I had been missing in my life was the intense engagement with painting and its creative processes. In a broader sense, it was the deep exploration of my emotions that I express on canvas.

Is there a theme or inspiration that runs through your artworks?
I love the process of creating human body forms on canvas, experimenting with anatomical perspectives, different colors and emotions – I savor the feeling of harmony within these arrangements. The way diverse limbs come together to form the beautiful living shape of a human body, as well as how bodies and emotions intertwine and complete one another, is something I deeply appreciate.

The exhibition press release briefly mentions your childhood and the feelings of anxiety and fear you experienced. Do you have any advice for people who might be dealing with these emotions? How has art helped you overcome them?
Offering advice to people dealing with anxiety and fear is a challenging task, as it’s not something that can be answered universally, I believe. Through my art, I’ve found a way to communicate effectively with my inner child and work on myself on an emotional level.

Installation view of “Emotional Anatomy”, solo show of Augusta Alexander, Serene Gallery, Lugano. Photo by Sofia Guzzo

Why did you choose flowers as symbols to represent your emotions and the complexity of emotional interactions?
I use flowers as symbols to represent my “positive” emotions, in contrast to the stiff, symmetric spaces. Often, these flowers consist of various body parts, symbolizing spontaneity, asymmetry, and a sense of freedom. So, it’s not the flower that represents those emotions; rather, it’s the use of bodies that demonstrates an emotion by building different shapes.

Looks like you have also had a successful modeling career in parallel to your artistic journey. How has your experience in the fashion industry influenced your artistic development and your works?
I’m very grateful for my successful modeling career because, as mentioned earlier, it provided me with a broader perspective on creativity and the opportunity to engage in meaningful conversations with highly creative people.

We would love to hear about your future plans. Are you currently working on anything exciting?
Oh yes!! I am always creating and at the moment I am working on several exciting projects. But there is a special project for which I am extremely excited and very passionate about. It’s a Book / Exhibition project with photographer Kosmas Pavlos, who is one of my greatest friends. We have been working on this for about a year now, and it’s slowly taking shape and form. It consists of numerous provocative and “shocking” pictures and art pieces that depict me in a way I have never been photographed before and probably one of longest photo series I have ever been shot for… It’s still a work in progress but I can’t wait to be showing this to the world soon (or soon enough) …. so, stay tuned 😊

Installation view of “Emotional Anatomy”, solo show of Augusta Alexander, Serene Gallery, Lugano. Photo by Sofia Guzzo

Interview by Arianna Ambrosetti

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