Job Summary

We are seeking to recruit an Email Marketing Officer to work in collaboration with CRM and wider marketing team to maximise revenue and build customer retention through automated journeys, strategic A/B testing and targeted emails.

Job Description

Permanent, Full-Time

Salary: Up to £32,000 per annum (dependent on experience)

Location: Royal Opera House, Covent Garden

The Royal Ballet and Opera continues to lead the way in opera, ballet, music and dance both live on stage and through multiple digital platforms, from live streaming to worldwide cinema screenings. The work of our Audiences and Commercial team focuses on growing the love, advocacy and demand for the art presented by the Royal Ballet and Opera and seeks to grow our audience-generated revenues.

We are seeking to recruit an Email Marketing Officer to work in collaboration with CRM and wider marketing team to maximise revenue and build customer retention through automated journeys, strategic A/B testing and targeted emails. You ll also be working with Content Producers and other Copywriters across the organisation to ensure email content is aligned with Production profiles and in keeping with the Royal Ballet and Opera`s Tone of Voice.

Job Requirements

The ideal candidate will be able to demonstrate: 

• Experience planning and executing campaigns for a strategic Marketing channel (preferably Email Marketing, though experience of Paid, Social or other relevant channel(s) will be considered).
• Proven track record of writing strategic copy to reach business objectives.
• Ability to adapt copy to strategic Marketing channels while remaining faithful to a brand`s Tone of Voice guidelines
• Understanding of how data and insights can be leveraged to inform Marketing channel strategies
• Strong organisational skills with the ability to prioritise workload and meet deadlines in line with strategic priorities
• Excellent teamwork and ability to collaborate effectively with colleagues to achieve the best results