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Marketing Manager, Art Basel
Marketing Manager, Art Basel
Art Basel
Post Date: 20 Apr 2022

JOB OVERVIEW

Your responsibilities

  • Develop and execute marketing strategies and tactics in form of integrated marketing plans for Art Basel’s digital products.
  • Lead creative brief development with internal creative team and/or external agencies.
  • Drive creative production of marketing material and campaign assets that conform with Art Basel’s brand positioning.
  • Craft promotional plans in collaboration with owned channel leads (email, social, web) & paid media experts.
  • Continually leverage key insights from audience to develop and refine integrated marketing strategies.
  • Review and synthesise weekly, monthly and quarterly KPIs, turning insight into actionable marketing plans and generate steady growth for the digital products.
  • Monitor competitor activities; identify trends and implement new digital initiatives.
  • Perform other team duties within the marketing topic as assigned

Your profile

  • 3-5 years of relevant experience in the field of omnichannel marketing, including expertise across digital platforms.
  • Natural digital curiosity with in-depth awareness and passion for learning the marketplace, consumer trends, evolving digital media practices and industry standard methodologies.
  • Results driven, analytically minded, comfortable with data deriving insights to action.
  • Exceptional collaboration and relationship-building skills working effectively across functional teams.
  • Substantial understanding of marketing analytics and digital marketing platforms.
  • Ability to quickly adapt to the changing needs of our brand and business.
  • Knowledge of the art market is a plus
  • Excellent English oral and written communication skills with a strong sense of storytelling.

Your employer

  • The MCH Group is a leading international live-marketing company with a comprehensive services network spanning the entire exhibition and event market
  • We develop traditional trade fairs to modern platforms and communities.
  • Our exhibition portfolio includes around 90 own and guest exhibitions, and we complete around 1800 projects worldwide each year
  • Our nearly 700 colleagues are active all over the globe

What to expect? Flexible working hours, a modern infrastructure, good social security, appealing benefits and a dynamic environment. You will find more information on the MCH Group here.

We stand for passion, professionalism, entrepreneurial spirit, agility and trustworthiness. Does that hold true for you too? Then we look forward to receiving your online job application.

JOB DETAILS

Location
Basel, Switzerland

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