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John Yuyi Feels Your Social Media Anxiety
The Artist has teamed up with fashion brand Monki to raise awareness about our mental health.
News 05 Nov 2018

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Have you ever scrolled through your Instagram feed and felt pangs of jealousy because everyone else’s life looks a lot more interesting than yours? Felt FOMO because all your pals seem to be meeting up without you and having a wild time in their stories? Felt like you weren’t pretty enough, fun enough, smart enough, healthy enough, or just good enough? If you are a human who owns a smartphone, and you are someone who is active on social media accounts, the answer is probably a big fat – YES!
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It is no secret that social media affects our mental health. That is why artist John Yuyi has teamed up with fashion brand Monki, with support from Mental Health Europe, to present: All the feels. A campaign created to raise awareness about the positive and negative effects of social media on our mental health.
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Yuyi works on All the feels, alongside two other ambassadors including filmmaker Elyse Fox and model Emily Bador, who all have a strong presence on social media. The three female ambassadors speak out on their own personal struggles and mental health issues, that you can follow to become inspired and not feel so alone.

Yuyi was the perfect choice for All the feels, as the artist turns social media into art and uses the creative process to work through her own anxiety. With a background in design, Yuyi thrives in the intersection between fashion and art – again making her an ideal candidate to front the campaign for the popular fashion brand – Monki.
The Taiwanese creative, now based in New York City, is one of Instagram’s most innovative artists, known mostly for her viral, social media-inspired temporary tattoos. With the internet world being one of her biggest inspirations it’s not surprising that her Instagram account has amassed more than 142 k followers. With her ground-breaking approach to social media, she is quickly becoming one of her generations most progressive artists, having already worked with Gucci and been included as one of Forbes’ 30 Under 30 for 2018.
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“I feel like I’m John Yuyi’s agent, manager, assistant. She’s a fictional character that I have to build and run.”

Yuyi’s top three tips on how to handle social media anxiety:

  Leave it there, don’t post, don’t watch, just leave it there. 
–  Sing karaoke. Dance a little. Exercise a little. Shout a little. 
  Hang out with your best friend somewhere in nature. 

Monki hopes this campaign can help you know that you are not alone the next time you scroll through your favorite social media platform and start doubting your own amazingness. We all have good days and bad days. We all feel like warriors and worriers. We’re in this together. And if all else fails: Stop. Breathe. And put the phone down. Because there’s a lot more to life (and to being a human) than what fits into a filtered social media profile.

All images via Monki
Text by Peigi Mackillop

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