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How Pantone Took over the Art World
These are some of our favorite artists using Pantone for their art.
Art Stuff 20 Jan 2019

Pantone: The color swatch rainbow library for interior designers (mostly). But besides that, Pantone has made its way into the white box gallery walls, where the colors have become a prime source of pop-up lusciousness. Here are some of our favorite artists using Pantone for their art, and where to catch it.

Felipe Pantone

20190121_Pantone-FelipePantone_theartgorgeous
Felipe Pantone’s new Shanghai exhibition at Galerie Danysz stays true to the Valencia-based artist’s signature Pantone rainbow, which is at the core of all his (mostly mural) artworks.

CJ Hendry
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20190121_Pantone-CjHendry2_theartgorgeous
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Australian artist Cj Hendry turned her recent Brooklyn exhibit, entitled Monochrome, into an Instagrammer’s dream. She even crumbled up Pantone paint chips and turned them into wall works on an orange wall of a mock up office space.

Haim Steinbach

20190121_Pantone-Steinbach_theartgorgeous
The Israeli-born American artist uses Pantones as the starting point for color field printouts of giant paint chips. The grey ones are monotonous and stand perfect as abstract art. “Secrets – there are mysterious things inside the box,” the artist told Frieze. “The boxes are made by Pantone, the company behind the scale, like a musical scale or ruler, through which to identify and calibrate colours. Their system has become a point of reference globally for paint stores and graphic designers as a way to communicate about colour.”

Edward Barber & Jay Osgerby

20190121_Pantone-Edward Barber & Jay Osgerby r_theartgorgeous
The art and design duo Edward Barber & Jay Osgerby were commissioned by a New York furniture fair to design the meeting space of an exhibit, but the sponsor was PAntone. They brought the company right into it and turned the Pantone chip into a piece of furniture: Stools. “The stools were a great success and it was decided to ship them back to London and sell them at an exhibition at the appropriately named Blue Gallery in Clerkenwell,” wrote the artists on their website. “The stools were arranged on the walls, this time breaking up and mixing the colour runs as learned from New York.”

Text by Nadja Sayej
Images via felipepantone.com, designcollector, artsy, barberosgerby.com

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