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Swedish Condom Commercial Features Arvida Byström
Also other artists and a-list celebrities turn on the heat...
Art Stuff 07 Sep 2018

Scandinavian celebrities get butt naked in a pro-condom movie for #dearcondom – an initiative, initiated by the Swedish Association for Sexuality Education, to spark a conversation on condoms and our complex relation to it.

Screen Shot 2018-09-06 at 21.29.59

Arvida_Still
In a short film, director Joanna Nordahl paints a raw and honest portrait of sex and condoms. The story circles around the freedom that comes with condoms – a pleasure where you don’t have to think about the consequences, not to regret something or anyone.

Among others, viewers follow the Norwegian actress Josefine Pettersen from SKAM and award-winning kickboxer Sanny Dahlbeck out on a sunny field where they get it on, and the provocative Swedish photographer Arvida Byström in an intense scene.

Screen Shot 2018-09-06 at 21.27.50

Photos via DearCondom

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