If you love the artsy vibes of Berlin Mitte or London’s Shoreditch district, Vienna’s trendy seventh district Neubau should be added to your travel list.
Known as Austria’s version of Hollywood before the Second World War, now it houses a very urban mix of museums and galleries, art and concept stores, and urban bars and restaurants.
Therefore Austria’s coolest eyewear brand named itself after this “Seventh Heaven” of Vienna – neubau eyewear and pays homage to creative hubs all around the globe.
Encapsulating this rapidly developing and trailblazing artistic hub, neubau eyewear brings a fresh and contemporary vibe to the global eyewear scene.
Rookies vary from edgy designs to softer shapes offering contemporary interpretations of classical designs.
Already having collaborated with Vogue and NYC Fashion Week, they recently started reaching out for the most exciting names of the Austrian art scene, starting with Markus Habersatter, a student of well-known performance artist Hermann Nitsch, who just created an exciting series, re-mastering some of their campaign visuals.
While flying high, they also do good:
Their mantra, SEE & DO GOOD means to treat the environment with respect while being consistently creative, urban and witty. It stands for the brand’s efforts to respect the environment and enjoy aesthetics at the same time.
Got curious? Check out more on the eyewear brand that you should have on your radar latest by now and stay tuned for their upcoming art world collaborations.
Images via: neubau eyewear
