Yes, it was Andy Warhol Eating a Whopper in the Super Bowl AD

Burger King unveiled possibly the weirdest ad being shown during the Super Bowl this past Sunday. The 45-second clip starred the Pop Art icon, Andy Warhol, eating a Whopper. Based on a documentary footage from the early 80’s, #eatlikeandy surprised the audience on the mega screens
Art enthusiasts were quick to realize that the video was pulled from a 1982 film entitled 66 Scenes from America by Danish director Jorgen Leth. At one point in the full video, the Warhol removes the lower bun and creates a taco with the remaining roll and burger sandwiched in between.

When we watched the film our heads exploded,” Burger King’s global CMO Fernando Machado told Adweek. “What are the chances that your brand will have an asset like that? It’s beautiful!”
“We are very respectful of his art,” Machado said. “We didn’t want to edit the film. That was never part of it for us. We picked the first 45 seconds to show Andy sitting there with the product.”